News

Hot off the iron.

Download the Holiday 2014 Mobile Benchmark Report

Posted by Branding Brand

on Jan 19, 2015 4:59:00 PM

Holiday-2014-MCI 

We analyzed over 100 million mobile visits, from Thanksgiving to Christmas, and summarized our findings in a new wrap-up report. To access the full 15-page analysis, fill out the form below.  

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Topics: MCI, Data, Holiday 2014

December Mobile Commerce Index Is Live

Posted by Branding Brand

on Jan 4, 2015 8:44:00 AM

Branding Brand enabled $97 million in mobile revenue for the 26 U.S. brands sampled in this month's Mobile Commerce Index for December 2014. In total, over 200 major retailers across the globe use the B2E Platform. For the complete report, click the image below:

 

December_Mobile_Commerce_Index

 

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Topics: MCI, Charts, Data

We <3 Chubbies!

Posted by Branding Brand

on Dec 17, 2014 1:21:00 PM

One of our latest projects is live, and it's a 5 STAR success (literally). Ladies and gentlebros, introducing the Chubbies app:

chubbies


What is this awesomeness? Read on for a description, direct from iTunes, then download the app to see for yourself.... 

The best and only app on the planet crafted exclusively for fire breathing shortsmen is finally here.

There’s quite literally nothing you can’t do with this marvel of iPhone app wizardry. Never before has a single app allowed humans to purchase phenomenal shorts so quickly, easily and refreshingly enjoyably as this.

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Topics: Video, Clients

Client Spotlight: Mark Lilien Talking About Mobile

Posted by Christina

on Dec 11, 2014 1:44:00 PM

Up next in our series of client spotlights is Mark Lilien, CIO of Things Remembered. In this video, Mark talks about staying on top of the latest and greatest in mobile commerce.

The hard work is paying off. Over the last year, mobile conversion rates at Things Remembered have doubled. According to Mark, "smartphones are a science into themselves," and we couldn't agree more. 

Thank you to Mark and everyone at Things Remembered for what will soon be four years of mobile innovation. (Where did the time go?!) We're proud to call you a partner, and we couldn't be more excited for what's down the road.

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Topics: Video, Testimonials

Retail Smartphone Revenue Increased 52% YOY

Posted by Branding Brand

on Dec 5, 2014 12:30:00 PM

We've already talked mobile marketshare in some of our earlier posts, but how are retailers doing compared to last year?

To answer this year-over-year (YOY) growth question, we looked at a sample size of 74 brands running on our platform, all of which were tracked for both Thanksgiving through Cyber Monday periods in 2013 and 2014.

The results:

  • Smartphone visits increased 40% 
  • Smartphone orders increased 55% 
  • Smartphone revenue increased 52% 
  • Tablet visits increased 21% 
  • Tablet orders increased 46% 
  • Tablet revenue increased 49% 
(read more)

Topics: MCI, Data, Holiday 2014