News

Hot off the iron.

We <3 Chubbies!

Posted by Branding Brand

on Dec 17, 2014 1:21:00 PM

One of our latest projects is live, and it's a 5 STAR success (literally). Ladies and gentlebros, introducing the Chubbies app:

chubbies


What is this awesomeness? Read on for a description, direct from iTunes, then download the app to see for yourself.... 

The best and only app on the planet crafted exclusively for fire breathing shortsmen is finally here.

There’s quite literally nothing you can’t do with this marvel of iPhone app wizardry. Never before has a single app allowed humans to purchase phenomenal shorts so quickly, easily and refreshingly enjoyably as this.

(read more)

Topics: Video, Clients

Client Spotlight: Mark Lilien Talking About Mobile

Posted by Christina

on Dec 11, 2014 1:44:00 PM

Up next in our series of client spotlights is Mark Lilien, CIO of Things Remembered. In this video, Mark talks about staying on top of the latest and greatest in mobile commerce.

The hard work is paying off. Over the last year, mobile conversion rates at Things Remembered have doubled. According to Mark, "smartphones are a science into themselves," and we couldn't agree more. 

Thank you to Mark and everyone at Things Remembered for what will soon be four years of mobile innovation. (Where did the time go?!) We're proud to call you a partner, and we couldn't be more excited for what's down the road.

(read more)

Topics: Video, Testimonials

Retail Smartphone Revenue Increased 52% YOY

Posted by Branding Brand

on Dec 5, 2014 12:30:00 PM

We've already talked mobile marketshare in some of our earlier posts, but how are retailers doing compared to last year?

To answer this year-over-year (YOY) growth question, we looked at a sample size of 74 brands running on our platform, all of which were tracked for both Thanksgiving through Cyber Monday periods in 2013 and 2014.

The results:

  • Smartphone visits increased 40% 
  • Smartphone orders increased 55% 
  • Smartphone revenue increased 52% 
  • Tablet visits increased 21% 
  • Tablet orders increased 46% 
  • Tablet revenue increased 49% 
(read more)

Topics: MCI, Data, Holiday 2014

Video Wrap-up: Cold Turkey Edition

Posted by Branding Brand

on Dec 5, 2014 10:52:12 AM

Standard infographics not your thing? Check out this video summary instead!

(read more)

Topics: Video, MCI, Data, Holiday 2014

Who Says People Don't Spend Money on Phones?

Posted by Branding Brand

on Dec 4, 2014 6:34:00 PM

Black Friday purchases included a $10,000 engagement ring!

Internet Retailer just released a nice summary of the Thanksgiving weekend (yes, that's a thing), up through Cyber Monday, and Branding Brand is included! In addition to exclusive Mobile Commerce Index data on year-over-year performance increases, the story also covers some of the top mobile purchases made on our platform, including a:

  • $2,800 log splitter
  • $3,800 7-piece dining room set
  • $4,300 riding lawnmower
  • $5,300 watch
  • $7,500 HDTV
  • $10,000 engagement ring ... yes, on a smartphone!

Read the full Internet Retailer article here.

(read more)

Topics: Data, Holiday 2014, Press