New Launch: BJ's Wholesale Club Mobile Site

BJ's Wholesale Club Mobile Site

Congratulations to the team at BJ's Wholesale Club on its new mobile site! 

The best-in-class mobile experience launched within one month and makes shopping easier for BJ's members with various features, including:
  • Managing membership online
  • Accessing deli and bakery services
  • Reserving online and buying in store

BJ's Wholesale Club Senior Vice President and Chief Digital Officer Rafeh Masood discussed the benefits of the company's new mobile site:

The new mobile site is an important step in our omnichannel transformation. More and more Members use their mobile devices every day, and enhancing the BJ's mobile experience makes shopping more convenient for our Members. It also lets us showcase the unbeatable value that BJ's offers.

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New Launch: Burberry iPhone App

Burberry U.S. iPhone app


Congratulations to the team at Burberry on its sleek, new iPhone app available in the U.S., Canada, Australia, Ireland, and the UK.

This is more than your average mobile shopping app. Burberry takes individualized engagement to a new level in the app's shoppable stories, which features carefully curated products, runway styles, and more in a mixture of messages and video. Shoppers can purchase your favorites on-the-go with Apple Pay.

Immerse yourself in the world of Burberry, and download the app today.

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STORES 2017 Top 100 Retailers Rankings Released

STORES Top 100 Retailers: The Nation's Power Players 2017

This year's Top 100 Retailers list was released and ranks brands based on 2016 sales.

Leisure is a new addition to this year's Top 100 Retailers, and Dick's Sporting Goods leads this pack of brands. The report names building up its private-label merchandise as a key component of the retailer's success:

Dick’s new house brand is Second Skin, aimed at endurance sports enthusiasts. It joins such labels as Field & Stream outdoor apparel and Calia women’s wear, a joint effort with singer Carrie Underwood that has grown into one of the company’s three best-selling women’s brands in just two years.

Overall, Dick's Sporting Goods came in at number 57. Other retailers who made the Top 100 include Wal-Mart (#1), Kroger (#2), Ace Hardware (#28), L Brands (#41), and Ascena Retail Group (#61) among others. 

View the Top 100 or Power Players by Industry.

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New Launch: Jessica London Mobile Site

Jessica London mobile site

Congratulations to the team at Jessica London on its new mobile site! 

The site features colorful product photos as well as sort and filter options, so shoppers can narrow a search based on categories such as size, color, or sleeve length. Additionally, people can also sort apparel by price, top rated, or even Facebook likes.

Staying current with the conversational commerce trend, Jessica London's new mobile site includes a Live Chat feature. Answers are just a message away, and shoppers can receive associate advice in real time.

Does your brand lack a mobile presence, or are you looking to optimize what you already have? Either way, our experts are here to help.


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New Launch: Second Skin Responsive Site

Second Skin Responsive Site

Congratulations to the Second Skin team on its beautiful new responsive site!

The homepage's simple, clean design features a mix of bold images and video content. Instead of a shopping cart, users drop items into their "Gym Bag," creating a unique user experience that fits the brand. 

An Instagram feed where encourages shoppers to showcase their purchases using the hashtag #secondskin. These defining site features will all help to build the young brand, which is owned by Dick's Sporting Goods.

VP of Brand at DSG said:

With the emergence of cross-training, obstacle-course racing, spin, running and triathlon, our customers are telling us there's an opportunity to create a brand built specifically for the unique needs of those activities.

It's crucial for retailers to have a streamlined online presence that puts the customer first, and DSG's online-only brand Second Skin is the perfect example of a retailer who continues to build and optimize shopping experiences with its audience in mind.

Contact us to learn how you can develop creative online and in-store shopping experiences. 


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